Street wear unites an eclectic mix of hip-hop, skate, and surf cultures. Although many associate the style with music and fashion, it has blossomed into a culture of self-expression. Shockingly, it has successfully avoided joining the long list of short-lived fads. Instead, over the last two decades its popularity has experienced continued growth.
Ultimately, it has revolutionized the modern world of fashion and has developed into a lifestyle for many. Street wear remains difficult to define. The styles evolving fashion and ever changing creative direction largely accounts for this difficulty. Further obstacles ensue with the task of determining the fashions origin.
Japan originally adopted the underground street wear fashion, which incorporated local street art designs. This helped to initiate the style into the United States. Moving on, the majority of people share the belief that the styles roots originated from the West Coast in the late seventies and early eighties.
Otherwise, common views on the styles original designer have become hard to come by. Some believe the fashion began in the late 20th century in response to mass-produced clothing. Conversely, a number of others think the style originated from the Los Angeles surf culture. More specifically, the Laguna Beach California native Shawn Stussy.
Originally, Stussy designed surfboards, which he crafted by hand. As his trademark, he would sign his last name to each board in a broad tipped marker. Later on, he printed his trademark signature on T-shirts with the intent of promoting his surf shop. Soon after, he further expanded his business by adding his logo to caps and shorts. Today, his trademark logo has grown into one of the most recognized brands in the United States.
Subsequent to Stussy, countless hip-hop artists and skaters have established their own clothing lines. In particular, brands such as Bathing Ape (BAPE), Billionaire Boys Club (BBC), the Diamond Supply Co., and the Hundreds. Street wear offers people a way to express their individuality by allowing people the option to add additional pieces effortlessly to their ensemble.
A standard characteristic of street wear is the type of clothing produced. More specifically, accessories and apparel like backpacks, casual shoes, hats, jeans, and t-shirts. The foreseeable future of this style appears bright for many years to come. The trend represents a casual look and delivers comfort and quality. Additionally, the fashion affords effortless integration with today’s trends and an individual’s current wardrobe.